Fresh insights on your business and your prospects.

Fresh insights on your business
and your prospects.

Cracking the code to community engagement.

January 23, 2024

Imagine a vibrant senior living community filled with love, laughter, and lively interactions. Where waking up every day feels exciting and classes, dining, and social gatherings are just a short walk away — a place where...

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 There is no junk in our mail. And direct mail is not dead.

November 22, 2023

Picture this: You head down to your mailbox one afternoon to receive your daily stack of mail. Dread comes over you as you realize most of your mail is bills and various promotional advertisements. All the...

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 Is AI a trick or a treat? A look into artificial intelligence and its impact on senior living.

October 25, 2023

There’s a lot of spookiness surrounding the use of AI or artificial intelligence — and rightfully so! You may be struggling to make sense of how a machine can generate messages within seconds that are not...

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15 awards in two years? We must be doing something right.

September 21, 2023

We are humbled and proud to announce that Angell Marketing was recognized for the 2023 Mature Media Awards! For two years in a row, our senior living agency has represented one of the nation’s best marketing,...

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What should your marketing spend look like for FY2024?

July 17, 2023

So, you’re jumping into budgeting earlier this year than last – nice work! Starting now will allow you to align your budget with goals that are attainable and get you where you need to be. Whether...

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Why is paid search important for senior living communities?

April 13, 2023

Hey, Google! Search for “senior living communities near me.” When on the hunt for a retirement community, active seniors or their loved ones are compelled to browse the web. Google has become a great resource to...

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Marketing automation & why it’s a must for senior living communities.

March 9, 2023

Marketing automation is a great way to guide your prospect’s journey! As we all know, choosing a community is a big decision and one that can take not only several months but years. Using a marketing...

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What kind of content should senior living communities post on social media?

February 6, 2023

Seniors are rolling with the scroll! In other words, older adults are active social media users. You may already know that if you read our most recent blog: Do senior living communities need social media platforms?...

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Do senior living communities need social media platforms?

January 10, 2023

The more our world spins around, the more our digital world is a part of our daily lives. New apps and platforms are constantly popping up, and it may be challenging to keep up with the...

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What questions should senior living communities answer for prospective residents?

December 5, 2022

When considering all of the senior living options available, it can be overwhelming, to say the least. Prospective residents will need to evaluate all of the necessary lifestyle and health needs to feel comfortable and safe...

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