New Perspectives on Hiring in Senior Living Are Picking Up Steam Hiring for senior living and retirement communities, particularly in higher levels of care, has historically been a challenge. But it’s one most communities have met with vigor, as management teams realize they must reach
When considering all of the senior living options available, it can be overwhelming, to say the least. Prospective residents will need to evaluate all of the necessary lifestyle and health needs to feel comfortable and safe in their future home. One thing for certain is
Has your sales and marketing team ever needed to push to meet year-end goals in the last stretch of the year? It’s stressful, challenging to make up for lost time, and doesn’t make for a happy team. As a leader, helping your team start the
Getting the most out of your conference experience is a top priority for any conference-goer. But when it comes to preparing, there’s so much to think about. What to bring? How to plan? Through years of trial and error, we’ve both made some mistakes and
Launching into a sales pitch without proper discovery is like throwing your selling points against the wall and hoping something sticks. Because each aging adult has different needs and wants, this will never be an effective strategy. While the instinct to start selling your senior
We’re often asked, “what’s the benefit of partnering with an agency with senior living expertise rather than a local agency that is familiar with the area?” A brief look back at the creation of Angell Marketing illustrates an overarching answer to this question. In fact,
In terms of inquiries, generating and tracking are two sides of the same coin. We can likely all agree that generating inquiries is a top priority for senior living communities. But the flip side of tracking is often underutilized or less of a priority. To