Archive Results

Category: Digital Marketing

Email Marketing Metrics & What They Mean For Your Senior Living Community’s Emails

June 21, 2021

Is your senior living community one of the many beginning to test email marketing in a digital-oriented world? This is a great first step in exploring all of the many ways emails can help you nurture...

Read More >

The Value Of (Re-)Investing In A Dynamic Website

February 17, 2021

There’s a common misconception about websites: once they’re developed, they’re done. However, a website is not static; it’s ever-evolving and changing to meet the many needs of a community. It may seem like investing (and re-investing)...

Read More >

How Can Senior Living Communities Benefit From Online Reputation Management?

January 19, 2021

Curating the right brand image for when seniors and their adult children search your community is necessary for holistic marketing success. While much of the internet is out of our everyday control, there are strategies to...

Read More >

4 Ways To Digitally Market To Seniors During COVID-19

November 2, 2020

Keeping communications open with seniors during this pandemic is a new challenge facing senior living communities. With traditional on-site avenues no longer an option during COVID-19, it’s become necessary to shift focus. Specifically, an emphasis on...

Read More >