Going virtual:  Smart marketing options amidst COVID-19 challenges.

Going virtual:
Smart marketing options amidst COVID-19 challenges.

Heron’s Key / Gig Harbor, WA

With the pandemic hampering typical on-site event marketing, Angell Marketing works with senior living communities to engage prospects through virtual events. For Heron’s Key, this includes a truly fresh approach that both engages potential residents and showcases the community’s gregarious chef.

Work Performed
  • Virtual Events
  • Direct Mail
  • Digital marketing
  • Responsive website updates

Before the event, registered guests received a package with dry ingredients needed for the recipe. Then they created their own banana bread “alongside” the Heron’s Key chef.

Heron's Key DM
Heron's Key DM
Heron's Key DM

An updated website provides easy access to online event registration and offers prospects a simplified explanation of virtual event details.

sample laptop

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